Motra Rebrand Announcement

Introducing

Motra: A brand as dynamic as your movement

Motra Logo

Launching December 2025

Train Fitness is becoming Motra

We're excited to share a major milestone in our journey. In the coming weeks, Train Fitness will become Motra - a new name, a new identity, and a new chapter in how technology supports human movement.

This isn't just a rebrand. It's an evolution of everything we've been building from day one.

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Our Pathos

Train Fitness was created to turn movement into meaning - to let every rep count without ever breaking your flow. That simple belief shaped our product, our design, and the way thousands of lifters now experience their training. And it's that same belief that's pushing us into something bigger.

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Forged in Movement

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What started as a tool for logging workouts has become something broader—technology that understands, adapts to, and moves with the human body itself. And now, we're pushing ourselves to think bigger with what's possible with exercise tracking, and AI coaching.

Motra is expanding beyond simply workout tracking into a system that understands your complete fitness picture. Training doesn't exist in isolation—and the technology that supports it shouldn't either. Sleep, recovery, nutrition, cardiovascular fitness, and daily movement all shape performance, and Motra brings these signals together into a single, intelligent view of you.

It's a move away from passive tracking toward active understanding. Away from disconnected metrics toward a system that sees the full context. And from that foundation, something new is unlocked: AI coaching.

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Dynamic Training, Evolved.

No presets. No static programs. But guidance that adapts—learning from how you move, how you recover, and how your body responds over time. A system that anticipates, adjusts, and evolves alongside you, shaping training with intelligence rather than instruction.

Motra isn't just a new name—it's the beginning of a more intelligent, more human way to support movement and performance. And it's all coming soon.

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Spring 2026 Apparel Collection.
Coming March 2026.

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MOTRA
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Automatic Fitness Tracking
Neural Kinetic Profiling ©
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Founded in
Toronto, Canada
Whats Next

Over the next few weeks, you'll start seeing the new Motra identity across the app, our website, and everything we do. Our visual world is evolving, but our principles remain the same.

What won't change is our commitment to building technology that empowers lifters and elevates the training experience.

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Motra: A brand as dynamic as your movement | Motra